As you may know, we held Engage Today 2011 this past weekend, and it was an absolutely life-changing experience for me.
We had almost 200 people come from about 14 countries to learn from some of the greatest marketing and business growth minds in the world.
But the amazing thing is that the biggest lessons weren’t shared on stage.
No – the greatest lessons of all were actually taught to us all by some of the people who were in the audience.
I wanted to share with you what I personally took away from this event, because it truly was a life-changing moment in my life that I’ll never forget.
This is the story of Pascal ..
While there were dozens of incredible stories from the event that I could tell you about, the one that touched me most was a gentleman named Pascal. Part of what made him unique was that he came all the way to Denver from Nairobi, Kenya, to attend our event.
He brought his son with him, and travelled about 12,000 miles just to place himself in such an optimistic, positive environment where he could surround himself with like-minded, success-oriented people.
He didn’t use all the excuses that he could have .. that it was too far to travel. That he was too busy in his business. That he wasn’t sure he’d get the value out of it.
He decided that he was ready to step up and do something different. So he did, and he brought his son with him, who is going into college soon.
At one point in the program, Pascal went to the microphone to ask a question, and briefly explained that he was a farmer in Kenya, and he was trying to determine his best business strategy – to remain a farmer, to perhaps become a distributor to help other farmers get their crops sold, or even looking at taking the local market goods to other countries.
He, like most people, was there for clarity and to focus on his greatest opportunities. And, like many, he was seeking confidence.
His motivation was to truly HELP people. To help his fellow farmers create a life for their families, and help improve the lives of people in Africa.
People were impressed that he had come all that way to attend the event, and his commitment to not just building a business, but also helping others.
The truth is, most people wouldn’t drive across town to attend an event like this, never mind put themselves on a plane to a far-away country, without really knowing what to expect.
Most people let the weakest excuse (or what they call “a good reason”) stop them from taking the step they most desperately need to take. And that’s why, sadly, most people live ordinary, or dare I say it .. mediocre lives.
If they only had the faith and courage to step into it, and STOP making excuses .. they would give themselves the chance to transform, and to transform the world.
But Pascal decided, it was TIME.
He wouldn’t allow any excuse or reason to stand in his way.
Near the end of the event, he quietly asked my business partner Kourosh if he could present me with a token of his appreciation. Kourosh said absolutely, and I had no idea what was coming.
Pascal stepped up to the microphone, and explained how our event had changed his life in so many ways. He explained how important it was for him to help the people of Africa, and that what he had learned in The Authority Formula, and at the live event, would enable him to change the lives of thousands of people at home.
I started to tremble because of the absolute epiphany I had at that moment – that through my teaching and pursuing my passion, I was enabling Pascal (and many like him) to shape and change the lives of many others, and even future generations.
You could literally see the courage and confidence in his eye as he spoke and become very emotional. The pride of his son being there was clear, and I literally broke down on stage as he was speaking.
He asked if he could present a picture to me, and came on stage. He brought a picture all the way from Africa of 3 milk jugs pouring into each other, and explained that milk is truly the gift of life in Africa.
He explained that, like milk allowing one generation to give life to the next, sharing knowledge and information with the next generation empowers them to be successful and happy.
This photo was taken of Pascal and I on stage, with me holding the painting he had given me of the 3 milk jugs. You may be able to tell that we were both emotional at this point. I don’t think there was a dry eye in the entire room.
And then, his son went to the microphone, and said that he had never told his father publicly that he loved him. And that day, he told Pascal “Dad, I am proud of you and I love you” in front of the entire audience.
I will never forget this moment of my life, when a quiet, thoughtful and incredibly well spoken man changed my entire view of what I do – and helped me understand why it’s so important.
And here’s where the story becomes
even MORE amazing….
We had given away a couple of iPads during the event for those who committed to doing the work in the program, and one of those people happened to be sitting near Pascal and his son. When the event ended, Debbie Co went and gave away the brand new iPad she had just won to Pascal and his son. She didn’t tell anyone, and was embarrassed when I asked her about it later.
This just gives you a small glimpse into the incredible energy that we had in the event, and the kind of people that were there. And for all of you who were in attendance, I’m genuinely grateful for making this the best event we’ve ever had.
Why This Story Matters
The thing I realized in that moment is that there is NOTHING like being an entrepreneur. Forget about the wealth, the freedom and everything . Sure, they’re great, but Pascal taught me that day what it’s REALLY all about.
It’s about giving, and helping others.
It’s about having the COURAGE to step up and share your message and your gift.
It’s about pushing through your excuses and reasons, and realizing that it isn’t about YOU.
It’s about all the people out there that are waiting, DESPERATE for the help and inspiration that you can give them.
If ONLY you can step past your own selfish fears and concerns.
If ONLY you can get over yourself, and realize that you DO have the ability to change someone’s life.
I’ve said this before, and let me say it again:
If you want to change the world,
don’t try to change the world.
Change one person’s world.
And then another.
THAT is how you change the world.
YOU have the ability to make positive things happen in someone else’s life.
It’s your OBLIGATION to contribute value and support to other people you share the earth with.
And the most incredible thing is that when you do this, not onl do you get the immensely fulfilling response and feedback like I received from Pascal, but the world rewards you for contributing your value and brilliance.
It’s time to STOP thinking small, to stop playing small, and letting your excuses get in the way of the value creation you’re capable of!
What’s holding YOU back right now?
I owe a debt of gratitude to Pascal, and all the people who were at the event. While I gave them knowledge, insight and tools for their businesses, they gave me a much more precious gift. And that is knowing that I am making a difference, and having an impact.
Post a comment and share with me how you’re deciding RIGHT NOW in the moment that it’s YOUR time, and you’re not going to let your own excuses or insecurities keep you from changing lives in the world!